Do you want to distinguish yourself from the pack and stand out as a leader? Is it your dream to inspire your team and help them bring an idea from the drawing board into reality? Good writing is essential for leaders.
If you want be the quarterback who is running the plays and keeping everyone on track, you need to be a master of the written word.
If your communication skills aren’t stellar, the whole project is less likely to succeed.
We are constantly bombarded with messages in our daily lives. There is so much “noise” going on that we have almost become immune to the fact that there is a constant stream of written communication coming at us. We simply accept that most of the information we are going to receive will be in written or visual form and give it more relevance than things that we hear.